Why accuracy in big data isn’t one thing – and 5 best practices for validating it
Accuracy in big data isn’t a single number, it’s context-dependent, metric-specific, and only meaningful when validated against the purpose it’s meant to serve.
Top 6 questions to ask a data provider (and why they matter)
A practical guide to the essential questions every agency should ask to evaluate the quality, transparency, and reliability of a traffic data provider.