UPCOMING WEBINAR: Defensible Traffic Volumes at Scale Using Probe Data: Accuracy, Reliability, and Applications

Local calibration turns probe data into trusted volumes.

Traffic volumes are foundational to planning, modeling, safety, and funding decisions. But the industry still faces a core challenge: how do you get volume data that is both scalable and defensible?

Count programs are reliable, but limited in coverage. Probe-based data has made network-wide estimation possible, but generic models can introduce bias and limit reliability across regions and roadway types.

The question is no longer whether probe-based volumes can scale, but how to make them accurate enough to trust.

This webinar will explore how local calibration is a game changer in making probe-based volume estimation more accurate, reliable, and decision-ready. Panelists from public agencies, consultants, and modelers will share why probe-based volumes are becoming a critical part of their volume data sources, their real-world experience improving accuracy through local calibration, and how others can apply the same approach themselves.

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Date: April 21, 2026

Time: 2:00-3:00 Eastern Time

Location: Online

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CLICK HERE TO REGISTER